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Do You Compute? Selling Tech from the Atomic Age to the Y2K Bug 1950-1999 communication & design Rachel Feinstein

SKU: 77900837313

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Description

Rachel Feinstein

Kees Christiaanse

drawing or collage a “carte blanche” to imagine a series as a book

universal symbol of fertility and the circle of life

Do You Compute? Selling Tech from the Atomic Age to the Y2K Bug 1950-1999 communication & design Rachel FeinsteinBefore Alexa and the iPhone, there was the large and unwieldy mainframe computer. In the postwar 1950s, computers were mostly used for aerospace and accounting purposes. moreTo the public at large, they were on a rung that existed somewhere between engineering and science fiction. Magazine ads and marketing brochures were designed to create a fantasy surrounding these machines for prospective clients: Higher profit margins! Creativity unleashed! Total

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