Antimemetics: Why Some Ideas Resist Spreading - Nadia Asparouhova psychology I used them as the

I used them as the foundation

Art by Cecily Brown

we invite you to explore the shadowy vastness of your imagination

The players perform a seemingly choreographed dance on a muddy pitch

Antimemetics: Why Some Ideas Resist Spreading - Nadia Asparouhova psychology I used them as theIt's easier than ever to share ideas, yet some of the most interesting ideas are burrowing deeper underground, circulating quietly among group chats, texts, and whisper networks. While memes self replicating bits of culture thrive in an attention driven economy, other ideas are becoming strangely harder to find. Antimemetics: Why Some Ideas Resist Spreading explores this paradox, uncovering the hidden forces that determine what we remember, what we